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Product Reviews

CERAMIC, TOURMALINE OR NANO - HOW DO YOU CHOOSE?

March/April 2008 Deal Sheet

Lots of questions get asked to our reps and at store level regarding the purchase of a new flat iron and what is the real difference between the various technologies currently offered. This brief article will hopefully shed some light on the subject.

Negative ions produced by ceramic, tourmaline and silver nano have the ability to disperse negative ions to the hair. In a blow dryer this causes the water particles to disperse into tiny particles and literally dry the hair much faster than a conventional hair dryer. It also closes the cuticle of the hair giving a smoother and shinier/healthier appearance.

Plated ceramic flat or round irons provide negative ions which close down the cuticle layer of the hair offering more shine and increased comb ability. Plated irons may eventually have wear spots due to heavy use and are generally the most inexpensive.

Solid ceramic irons offer the same features as plated however there is no coating and therefore will not wear down over time.

Crushed tourmaline irons have a greater ability to infuse the hair with negative ions and are superior to conventional ceramic irons.

Silver Nano technology is the latest in the industry and offers the highest concentration of negative ions available in our industry for flat and round irons. This technology comes from the washing machine industry. It also has the ability to de-odorize and kill bacteria. This feature means any odors found in the hair from smoking or other sources will be neutralized when ironed with silver nano. In addition, there will soon be clothes available using nano-thread which will remain cleaner longer and require less washing. If there are no spills or stains and the garment appears clean you will be actually able to wear it over and over without washing.feature means any odors found in the hair from smoking or other sources will be neutralized when ironed with silver nano. In addition, there will soon be clothes available using nano-thread which will remain cleaner longer and require less washing. If there are no spills or stains and the garment appears clean you will be actually able to wear it over and over without washing.

What will they think of next!

 
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